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Alternatives to Rolex Yacht-Master 40, with the reasons they match.

Prices within 35% of this piece, with at least one matching specification. Case size, strap, dial color and watch type guide the order when known. One reference per brand appears before repeat brands.

Bell & Ross logo
Bell & Ross BR-05 Black Steel & Gold
40 mm · Automatic

Similar price · 40 mm case

Ref. BR05A-BL-STPG/SSG
16% higher than in Jun 2026+$1,800 · Jun 18, 2026 – Oct 23, 2026
Brand price$13,300 USD
IWC logo
IWC Ingenieur Automatic 40
40 mm · Automatic

Similar price · 40 mm case

Ref. IW328903
4.7% higher than in Jun 2026+$600 · Jun 18, 2026 – Oct 23, 2026
Brand price$13,500 USD
Grand Seiko logo
Grand Seiko SLGB025
40.8 mm · Spring Drive

Similar price · 40.8 mm case

Ref. SLGB025
Brand price$12,400 USD
Ressence logo
Ressence TYPE 9 A
39 mm · Automatic

Similar price · 39 mm case

Ref. T91X-AQU1-KGA
Brand price$16,900 USD